Performance & Load Testing your web services is crucial with APIs becoming more prevalent in usage and required through testing for handling adhoc and busrt loads thoughout the product lifecycle. K6.io is one such tool from well known opensource team graphna labs that enables basic to advance testing sceraios for the developers to test their API's and identify any potential blockages across the service by writing tests in their well known scripting language 'javascript'. This blog article guides you to quickly setup and run the load test in literaly in 5 minutes. YES in 5, can't beleive jump write in

Features :

• available as opensource and also SaaS
• Script tests in Javascript
• Supports 3rd party integrations and extensions
• quick to setup and use

Lets Begin...

Wanted to create something fun with jsx, Live coding. Go ahead try setting initial value of the counter and update function to your liking or write your own code. Give it a try! visit Live Coding Demo under tutorials on how to implement in your website

function LiveCode(props) {
    const [count, setCount] = useState(0);

    return (
        <div>
        <h1> {count} </h1>
        <button onClick={() => setCount(count + 1)}>Add</button>
        <span> </span>
        <button onClick={() => setCount(count - 1)}>Sub</button>
        </div>
    )
}

Collection of Open API's to work during development of any of your app ideas, includes free, paid and freemium based services that can be integrated with any application checkout thier websites for getting your own apikey, pricing information and documentations.

API Key Required​

• Auth0 : Easy to implement, adaptable authentication and authorization platform by okta, free plan with up to 7,000 active users and unlimited logins

• GetOTP : GetOTP is a web service that helps you build a complete multichannel One Time Password (OTP) with almost no code. With a simple API call, you can implement your verification flow. No need to worry about retries or multiple channel logic. Free plan includes 100 requests for email OTP only over a month

• AbstractAPI Holidays: Retrieve religious, non-public and public holidays for 200+ countries worldwide and for any specific year. They also provide ip lookup and others too. visit their website

• Public apis : A collective list of over 1.4k free APIs for use in software and web development on github

NO API Key or authentication required​

• my-ip : gives you ip address info with location, simple to use curl https://api.myip.com

• Random User Generator : gives test user data with name, email, profile pic , address and many user related attrobutes

• Exchange rates : exchange rates conversion based on base currency suplied in currency codescurl https://open.er-api.com/v6/latest/USD

• Daily Astronomy picture : high quality space pics

• JSON Placeholder : REST API for test data

• Public API : api for public apis project on github, supports other methods like /random and /categories

• Random Jokes : jokes for a little laugh

To use two GitHub accounts on a Mac over ssh, you will need to set up separate ssh keys for each account.

Follow the steps below:

• Generate a new ssh key for your second GitHub account. You can do this by running the ssh-keygen command in the terminal and following the prompts. Make sure to specify a different file name for the key than the one you used for your first account.

• Add the public key for your second account to your GitHub account. You can do this by going to the "SSH and GPG keys" section of your GitHub profile settings and clicking the "New SSH key" button. Then, paste the contents of the public key file (located in the ~/.ssh directory on your Mac) into the "Key" field and give it a descriptive name.

• Add the private key for your second account to your ssh agent. You can do this by running the following command in the terminal:

  username@hostname:~$

  ssh-add ~/.ssh/<private key file name>
  

• Modify your ssh config file to specify which ssh key to use for each GitHub account. To do this, open the ~/.ssh/config file in a text editor and add the following lines:

Welcome to the world of marketing technology, this article will provide you a brief introduction and take you through different platforms available in the Customer Data Platform (CDP) and Data Management Platform (DMP) space. In today's digital landscape, managing customer data effectively is more important than ever. CDPs and DMPs are powerful tools that help organizations gain a comprehensive view of their customers and use that information to make better decisions, improve customer engagement, and ultimately drive more revenue. In this article, we will be taking a look at some of the most popular platforms and features available in the CDP and DMP space.

I. Introduction Managing customer data effectively is crucial for any business that wants to stay competitive in today's digital landscape. With the abundance of data available, it can be difficult to make sense of it all, but having a clear understanding of your customers can help you make better decisions, improve customer engagement, and ultimately drive more revenue.

Overview CDP and DMP Customer Data Platform (CDP) and a Data Management Platform (DMP) are both systems that help organizations manage and analyze customer data. However, they have different focuses and use cases. A CDP is primarily focused on creating a single customer view, while a DMP is focused on segmentation and targeting.

II. What is a Customer Data Platform (CDP)?​

A Customer Data Platform (CDP) is a system that centralizes, cleans, and manages customer data from various sources, such as website interactions, marketing campaigns, and CRM systems. It aims to provide a single source of truth for customer data, allowing organizations to better understand and engage with their customers

• Key functionality - CDP centralizes, cleans, and manages customer data

  CDPs collect data from various sources, such as website interactions, marketing campaigns, and CRM systems, and then centralize it in a single location. This allows organizations to have a comprehensive view of their customers. The data is also cleaned and standardized to ensure consistency and accuracy. CDPs can also merge duplicate data to create a single customer profile.

• Usecase : CDP can be used to improve customer engagement and understanding

  CDPs can be used to personalize marketing campaigns and website experiences for individual customers. By providing a complete view of customer data, CDPs can help organizations identify and target specific segments of customers, such as high-value customers or those at risk of churn. CDPs can also be used to track customer interactions and preferences over time, allowing organizations to build more meaningful relationships with their customers.

III. What is a Data Management Platform (DMP)?​

A Data Management Platform (DMP) is a system that collects, organizes, and segments data from various sources, such as website interactions, marketing campaigns, and CRM systems. It aims to provide actionable insights and targeted marketing opportunities through the creation of audience segments.

• Key functionality - DMP collects, organizes, and segments data

  DMPs collect data from a variety of sources and organize it into audience segments. These segments can be based on demographics, behavior, interests, or other characteristics. The data is then used to create targeted marketing campaigns, identify high-value audiences, and optimize ad spend.

• Usecase : DMP can be used to improve targeting and audience insights

  DMPs can be used to create targeted marketing campaigns that reach specific segments of customers. By identifying high-value audiences, organizations can optimize their ad spend and reach the most valuable customers. DMPs can also be used to gain insights into customer behavior and preferences, allowing organizations to make data-driven decisions about how to engage with their customers.

  IV. Comparison of CDP and DMP

  Both CDP and DMPs are used to manage and analyze customer data, but they have different focuses. CDPs are primarily focused on creating a single customer view, while DMPs are focused on segmentation and targeting. Both systems collect and organize data from various sources, but CDPs are designed to provide a comprehensive view of the customer, while DMPs are designed to provide actionable insights and targeted marketing opportunities.

  While CDPs and DMPs have different focuses, they can complement each other and be used together to create a more comprehensive customer data strategy. By using a CDP to create a single customer view, organizations can gain a better understanding of their customers and then use that information to create targeted segments with a DMP. This allows organizations to personalize their marketing efforts, optimize ad spend, and build more meaningful relationships with their customers.

V. List of Key players or Platforms​

There are many different platforms available in the Customer Data Platform (CDP) and Data Management Platform (DMP) space, some popular ones include:

1. Adobe Experience Cloud: Adobe Experience Cloud provides a CDP and DMP solution that allows organizations to create a single view of the customer and personalize marketing efforts.

2. Salesforce CDP: Salesforce CDP is a CDP solution that allows organizations to centralize customer data and personalize engagement across channels.

3. Tealium AudienceStream: Tealium AudienceStream is a CDP that allows organizations to create a single view of the customer and use that data to personalize marketing efforts.

4. Segment: Segment is a CDP that allows organizations to collect, clean, and control customer data from various sources.

5. Oracle BlueKai DMP: Unify and activate your data to execute campaigns across digital advertising channels. Use data to drive personalized and contextual advertising that engages and wins over relevant audiences. Optimize spend across programmatic advertising through open web and social channels.

6. Treasure Data: Treasure Data is a CDP and DMP platform that allows organizations to collect, manage, and analyze customer data to improve targeting and personalization.

7. Lytics: Lytics is a CDP that allows organizations to create a single view of the customer and use that data to personalize marketing efforts.

8. Optimizely: Optimizely is a CDP that allows organizations to collect, manage, and analyze customer data to improve targeting and personalization.

9. Acquia CDP: Acquia CDP is a CDP that allows organizations to collect, manage, and analyze customer data to improve targeting and personalization.

10. Adobe Audience Manager: Adobe Audience Manager is a DMP that allows organizations to collect, segment and activate customer data across different channels.

These are just a few examples, there are many other platforms available in the market. It is important to evaluate the features and pricing of each platform to determine which one is the best fit for your organization's specific needs.

Conclusion We hope this article has given you a better understanding of the different platforms available in the CDP and DMP space and how they can help your organization better manage and analyze customer data. Remember, each organization has unique needs and requirements, so it's important to evaluate the features and pricing of each platform to determine which one is the best fit for your organization. By implementing the right CDP and DMP tools, you'll be able to gain a comprehensive view of your customers and use that information to drive more revenue and build more meaningful relationships. Thank you for reading.

Are you ready to take your software development to the next level? Look no further than sprint planning! In this article, we'll dive into the world of Agile methodology and explore the importance of sprint activities in delivering value to customers in a timely manner. From sprint planning and daily scrum meetings, to sprint review and retrospective, we've got you covered. So buckle up and let's get started on our sprint journey!

What is a Sprint? A sprint is a time-boxed period in Agile software development, typically lasting between one and four weeks(though 2 weeks is quite common across software development teams), during which a defined set of work is completed. The goal of a sprint is to deliver a potentially releasable product increment.

Effective sprint planning, execution, and review are essential for project success. By breaking down work into smaller, manageable chunks, sprints allow teams to quickly adapt to changing requirements and deliver value to customers in a timely manner.

Importance of Sprint in Agile Methodology Sprints are a key component of Agile methodology, which emphasizes flexibility, collaboration, and rapid feedback. By breaking down work into smaller, manageable chunks, sprints allow teams to quickly adapt to changing requirements and deliver value to customers in a timely manner.

Purpose of Sprint Activities The purpose of sprint activities is to plan, execute, and review the work that will be completed during the sprint in order to deliver a potentially releasable product increment. These activities include sprint planning, daily scrum meetings, sprint review, and sprint retrospective.

Key Roles and Responsibilities

• The Scrum Master is responsible for facilitating the meeting, ensuring that it stays on track, and addressing any issues that arise.
• The Product Owner is responsible for presenting the backlog and prioritizing tasks.
• The development team is responsible for estimating the time and effort required to complete the tasks and identifying any dependencies or risks.

Sprint Planning​

Sprint planning is a collaborative effort between the development team, Scrum Master, and Product Owner. Before the sprint planning meeting, the team should set clear goals for the sprint and create a backlog of tasks to be completed.

• Setting Goals: The team should identify the goals for the sprint, including what features or functionality they want to deliver, and what improvements they want to make to the product.

• Creating a Backlog: The Product Owner is responsible for creating and prioritizing a backlog of tasks that need to be completed during the sprint. The backlog should be reviewed and refined before the sprint planning meeting.

• The Sprint Planning Meeting: During the sprint planning meeting, the development team, Scrum Master, and Product Owner will review the goals and backlog, and plan how to achieve them during the sprint.

Estimating and Prioritizing Tasks: During the sprint planning meeting, the development team will estimate the time and effort required to complete each task in the backlog. The team will then prioritize the tasks based on the goals for the sprint and the priorities set by the Product Owner.

Sprint Execution​

• Daily Scrum Meetings: Daily scrum meetings are short, 15-minute meetings that are held every day during the sprint. The purpose of these meetings is to give the development team an opportunity to plan their work for the day, and to identify any issues that need to be addressed.

• The daily scrum meeting follows a simple structure, with each team member answering three questions: What did I do yesterday? What will I do today? Are there any blockers or issues?

• Benefits for Team and Project: Daily scrum meetings help to ensure that the development team is on track to meet the sprint goals, and they provide an opportunity for the team to quickly address any issues or blockers that may arise.

• Sprint Review: The sprint review is a meeting held at the end of each sprint to review the work that has been completed and to get feedback from stakeholders. The agenda for the sprint review should include a demonstration of the new features or functionality, a review of the sprint goals, and a discussion of any issues or risks that need to be addressed. The sprint review is an opportunity for stakeholders, such as the Product Owner, customers, and other members of the organization, to provide feedback and input on the work that has been completed. This feedback can be used to adjust the backlog and priorities for the next sprint.

• Sprint Retrospective: The sprint retrospective is a meeting held at the end of each sprint to review the sprint process and identify areas for improvement. The outcomes of the sprint retrospective should include actionable items that can be implemented in the next sprint to improve the overall process. During the sprint retrospective, the development team, Scrum Master, and Product Owner should review the sprint process, including the sprint planning, daily scrum meetings, sprint review, and any other activities that were conducted. They should identify any challenges that arose and look for ways to improve the process in the next sprint.

Typical daily tasks in a 2 weeks sprint plan​

The daily tasks for a 10-day sprint will depend on the specific goals and tasks that have been defined during the sprint planning meeting. However, here is a general outline of daily tasks that may be completed during a 10-day sprint:

Day 1:

1. Review sprint goals and backlog
2. Identify and prioritize tasks for the day
3. Begin work on high-priority tasks

Day 2-9:

1. Attend daily scrum meeting to review progress and plan for the day
2. Continue work on high-priority tasks
3. Address any issues or blockers that arise
4. Participate in team collaboration and knowledge-sharing
5. Continuously update task status on the tracking tool

Day 10 (Last Day of the Sprint)

1. Wrap up any remaining tasks
2. Prepare for the sprint review and retrospective meetings
3. Review and update the backlog for the next sprint
4. Submit completed work for review

It is also important to note that the daily scrum meeting is an important part of the sprint process, and should be held every day, regardless of the day in the sprint. This daily meeting helps the team to stay on track, identify any issues or blockers, and ensure that the sprint goals are being met.

Recap of key takeaways​

Sprints are a key component of Agile methodology, which allows teams to deliver value to customers in a timely manner. Sprint activities include sprint planning, daily scrum meetings, sprint review, and sprint retrospective. These activities help teams to plan, execute, and review the work that will be completed during the sprint in order to deliver a potentially releasable product increment.

Sprint activities can be implemented in any type of project, not just software development. By following the steps outlined in this article, one can start to implement sprints in their own projects and experience the benefits of Agile methodology.

Additional Resources​

To learn more about Agile methodology and sprints, refer to resources such as the Scrum Guide, "Agile Estimating and Planning" by Mike Cohn, and "Scrum: The Art of Doing Twice the Work in Half the Time" by Jeff Sutherland.

There are many tools available to assist with sprint planning and execution, such as Jira, Trello, Asana, and monday.com. These tools can help teams to manage their backlog, track progress, and collaborate more effectively.

You might have heard about JWT if you are in field of developing applications or not from other domains. JSON Web Token (JWT) is a standard for representing claims securely between two parties. It is typically used to securely transmit information between a server and a client, such as an API and a single-page application. JWTs are a useful tool for securely transmitting information between parties, and are commonly used in modern web applications for authentication and authorization

A JWT consists of three parts: a header, a payload, and a signature. The header typically consists of two parts: the type of the token, which is JWT, and the signing algorithm being used, such as HMAC SHA256 or RSA. The payload contains the claims. Claims are statements about an entity (typically, the user) and additional data. There are three types of claims: registered, public, and private claims. Registered claims are a set of predefined claims that are not mandatory but recommended, to provide a set of useful, interoperable claims. Some of the registered claims are: iss (issuer), exp (expiration time), sub (subject), aud (audience), and others. Public claims are claims that are defined in the IANA JSON Web Token Registry or defined in other specifications, but are not registered. Private claims are claims that are used to share information between parties that agree on using them and are neither registered or public claims...

Digital marketing refers to the use of digital channels and technologies to promote products or services. It includes a wide range of tactics such as search engine optimization (SEO), social media marketing, email marketing, and online advertising

This blog article gives you digital marketing 101 on basic concepts, types and terminologies used in the digital marketing domain along with tips to get you started.

Continue reading for details on

I. What is digital marketing

II. Search engine optimization (SEO)

• What is SEO
• Why is SEO important
• Tips for improving SEO

III. Social media marketing

• The role of social media in digital marketing
• Tips for creating effective social media campaigns

IV. Email marketing

• What is email marketing
• Tips for creating effective email campaigns

V. Online advertising

• Types of online advertising
• Tips for creating effective online advertising campaigns

VI. Conclusion

• Recap of the importance of digital marketing
• Tips for getting started with digital marketing

VII. Additional resources

• Links to additional information on digital marketing strategies and tactics

I. What is digital marketing​

Digital marketing refers to the use of digital channels and technologies to promote products or services. It includes tactics such as search engine optimization (SEO), social media marketing, email marketing, and online advertising.

One of the main benefits of digital marketing is that it allows businesses to reach a wider audience at a lower cost than traditional marketing methods. Digital marketing also allows for real-time tracking of the effectiveness of campaigns, targeting specific groups of people, and building brand awareness.

II. Search engine optimization (SEO)​

SEO is the process of improving the visibility of a website in search engines like Google. This is done through the use of keywords, meta tags, and other techniques that help search engines understand what a website is about.

Why is SEO important?

SEO is important because it helps to improve the ranking of a website in search engine results. This can lead to increased traffic to the website and can help to drive sales and conversions.

Tips for improving SEO:

There are several things that businesses can do to improve their SEO, including:

• Researching and using relevant keywords in the website's content and meta tags
• Creating high-quality, informative content that provides value to users
• Building high-quality backlinks from other reputable websites
• Optimizing website images and videos with descriptive, keyword-rich file names and alt tags
• Making sure the website is mobile-friendly and has a fast loading speed

III. Social media marketing​

The role of social media in digital marketing: Social media platforms like Facebook, Twitter, and Instagram provide businesses with the opportunity to connect with their customers and promote their products or services. By creating engaging content and running social media campaigns, businesses can build brand awareness and drive traffic to their websites.

Tips for creating effective social media campaigns:

• Identifying the target audience and determining which social media platforms they use
• Creating a content calendar with a mix of informative, promotional, and interactive posts
• Utilizing hashtags to increase the reach of posts
• Engaging with followers by responding to comments and messages
• Testing different types of content (e.g. images, videos, live streams) to see what performs best
• Measuring the success of campaigns using social media analytics tools

IV. Email marketing​

Email marketing is the process of sending newsletters, promotional offers, and other types of content to a list of subscribers.

Tips for creating effective email campaigns:

• Segmenting the email list based on factors such as interests, location, and purchase history
• Creating a clear and compelling subject line that encourages people to open the email
• Using a visually appealing template that is mobile-friendly
• Including a strong call-to-action that encourages the recipient to take a specific action (e.g. visit the website, make a purchase)
• A/B testing different elements of the email (e.g. subject line, layout, call-to-action) to see which performs best
• Measuring the success of campaigns using email marketing software

V. Online advertising​

There are several types of online advertising, including:

• Search engine advertising: This includes paid ads that appear at the top of search engine results pages (SERPs) when a user searches for a specific keyword.
• Social media advertising: This includes paid ads that appear on social media platforms like Facebook, Instagram, and Twitter.
• Display advertising: This includes banner ads that appear on websites and blogs.
• Video advertising: This includes ads that appear before, during, or after a video on platforms like YouTube and Vimeo.
• Native advertising: This includes ads that are designed to blend in with the content of a website or app.

Tips for creating effective online advertising campaigns:

• Identifying the target audience and choosing the appropriate channels and platforms for reaching them
• Setting clear goals and objectives for the campaign (e.g. increase brand awareness, drive sales)
• Creating ad copy and visuals that are compelling and relevant to the target audience
• Using A/B testing to optimize the campaign and improve performance
• Measuring the success of the campaign using analytics tools and metrics such as click-through rate (CTR), cost-per-click (CPC), and conversion rate

Recap​

Digital marketing is an essential tool for businesses looking to reach a wider audience, build brand awareness, and drive sales.

Below are some key points for An effective digital marketing strategy

• Conducting market research to understand the target audience and their preferences
• Setting clear goals and objectives for the marketing efforts
• Creating a budget and allocating resources appropriately
• Developing a content marketing strategy and creating high-quality, informative content
• Utilizing tools and software to track and measure the success of marketing campaigns

VII. Additional resources​

There are many resources available for businesses looking to learn more about digital marketing. Some popular ones include:

1. Hubspot's Digital Marketing Blog: https://blog.hubspot.com/marketing
2. All in one SEO toolset - https://ahrefs.com/
3. Moz's Beginner's Guide to SEO: https://moz.com/beginners-guide-to-seo
4. Hootsuite's Social Media Marketing Blog: https://blog.hootsuite.com/category/social-media-marketing/
5. Mailchimp's Email Marketing Guide: https://mailchimp.com/resources/email-marketing-guides/
6. Google's marketing platform: https://marketingplatform.google.com/about/

Thank you for reading

Simple mdx sample code Docusaurus Markdown features, such as MDX.

<button onClick={() => alert('button clicked!')}>Click me!</button>